Kia begins advertising campaign for its new K3 compact sedan, known in North America as Forte and in other markets as Cerato.
After releasing two sketches and several teasers this week, Kia pulled a new publicity stunt from its sleeve by posting the novelty at a mall in South Korea. The compact car was placed in a box with holes through which passers-by could look at the car..
Since not everyone can fly to Korea, Kia engineers have placed several cameras to help those wishing to see the new Cerato. In addition, allegedly spy photos of the novelty without any camouflage were leaked to the Internet on the same day..
We believe that all of these images are fake. First, the front bumper and headlights don’t match what we could see in the clip. Second, the shape of the rear of the vehicle, including the side windows and wheels, is distorted..
The new K3 goes on sale in Korea this fall, with the car going on sale next year .
